WEB DESIGN & DEVELOPMENT

WEB DESIGN • APP DEVELOPMENT • SAAS • WEB APPLICATIONS

CLEAN, SIMPLE & TO THE POINT

A website or application is an extension of you and your brand, and it is important to make sure your website represent you properly.
Alongside having a website or app that merely looks professional, it’s becoming ever more important to provide a quality user experience to your customers and site visitors. With over 70% of internet traffic being on mobile devices it’s crucial to give all of your visitors a usable yet informative and rememberable experience when they visit your website, application or Saas product.

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USER INTERFACE DESIGN PORTFOLIO

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{Case Study}

WEBSITE RE-DESIGN & SEO

PROBLEM: Client website was having extremely poor conversion rates, and slow load speeds.

The fast bounce rates were causing the companies website to drop in the Google search engine rankings which were resulting in negative SEO and decreasing conversions.

Before

Before the UI and site structure re-design, the website looked dark, dated, a un-inviting. The call to actions was scarce and the color choices had no branding standard, gave no direction or usability flow. At this point, the traffic of the website was decreasing month after month along with the click-through rate.

SEO Case Study, Website Redesign and Statistics by SEO Expert Travis Chenoweth, Phoenix Arizona SEO Case Study, Old Website Before Re-Design by SEO Expert Travis Chenoweth, Phoenix Arizona

Slide Left to See Before • Slide Right to See After

After

I aimed to brighten up the look at feel of the colors and imagery, it is a lighting company after all. I simplified the top fold to make it easier for people to digest whats the site has to offer. I added more exciting colors to the CTA’s to increase clicks and site exploration.

SEO Case Study Google Analytics And Ranking Proof, by SEO Expert Travis Chenoweth, Phoenix Arizona
90 Day Case Study

PROGRESS REPORT

As seen in the screenshot, website clicks are up +75% and Impressions are up +110% in the last 90 days. The website re-design also consisted of a complete SEO Package including an on-site, off-site & back end optimization which has boosted the rankings of a large number of internal pages.

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